Case Study 27: Lululemon – Menopause & Reproductive Health Support (EU & UK)
- Initiated: 2023 – Ongoing
- Provider: Lululemon, in partnership with Fertifa
- Target Group: Employees across Europe and the UK experiencing menopause or reproductive health challenges
- Goal: To provide confidential, expert-led clinical support and education for employees experiencing menopause and other reproductive health issues, as part of a broader wellbeing and inclusion strategy.
Key Actions - Partnered with Fertifa to deliver personalised clinical support, including same-day nurse consultations and tailored treatment plans
- Rolled out monthly live Q&A sessions with medical experts to reduce stigma and educate staff
- Offered access to services across multiple European countries with a focus on confidentiality and cultural sensitivity
- Integrated menopause support into wider inclusivity, health, and wellbeing initiatives
- Collected anonymous feedback to adapt and improve services
Impact - Employees report greater access to expert guidance and feel better supported
- Normalised conversations about menopause and reproductive health in the workplace
- Improved wellbeing and retention through proactive health interventions
- Recognised in Fertifa’s 2025 industry report as a leading example in Europe
Lesson Learned - Clinical support significantly enhances workplace menopause strategies
- Confidentiality and accessibility are vital for uptake
- Live education sessions empower staff and reduce stigma
- Peer support networks and legal/cultural tailoring could further strengthen the model
- Quantitative impact data (e.g. on absenteeism) is not yet available
Success Factors - Strong collaboration with a specialist clinical provider (Fertifa)
- Scalable model across multiple countries and legal contexts
- Integration with inclusivity and wellbeing frameworks
- Employee-centred design ensures confidentiality and ease of access
Sustainability - Ongoing employee feedback and evaluation mechanisms
- Continued investment in clinical partnerships and educational content
- Promotion of reproductive health as a strategic pillar of wellbeing
- Potential to expand support structures like peer networks for long-term engagement
Take some time to watch the webinar How menopause support can help attract and retain your female employees, led by Fertifa which provides practical insights on implementing menopause support at work.